ELEVATED BRAND PROTECTION
INFORM, EMPOWER, AND ADVOCATE ON BEHALF OF ICONIC LIFESTYLE BRANDS AT ALL STAGES OF THE CREATIVE LIFE CYCLE.
Resonate IP is a full-service intellectual property law firm specializing in all aspects of trademarks and brand protection. Resonate IP blends the swagger of big law with the soul of a mountain town to provide each client with personal and cost-effective IP representation. Whether you are a startup or a multinational company, we have your back and won't quit until your business goals are achieved.
YOU WORKED HARD TO GET HERE.
LET'S TAKE IT TO THE NEXT LEVEL.
BEHIND THE MARK
Trademarks are defined not by what they are but rather by what they do. At their very essence, trademarks represent the brands that we as consumers experience... All-day. Every day.
Think about it. Each person has a preferred brand of jeans, sunglasses, or beverage of choice which reflects how they perceive a particular product or service, be it grounded in personal experience or purely aspirational. Iconic brands succeed by speaking to consumers in a personal or emotional way, while also conveying a clear and lasting impression of quality and what they stand for. In short, they Resonate.
The sum total of this intangible is consumer goodwill. It can’t be bought, it is earned.
GOODWILL IS EVERYTHING.
From inception to enforcement, we have your back and will tenaciously work to elevate your brand at each stage of the creative life cycle.
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Our goal is simple. Provide the best representation to our clients every day from brand inception to successful exit. We work with leaders, shakers, and innovators across all sectors of business, from lifestyle startups to technology companies, and take pride that our clients have asked us to join them on this journey.
We needed a strategy to search, clear, and protect our intellectual property. Drew has been quick to identify and implement procedures to secure our brand and has been an invaluable asset to Avelo Airlines.
Kokopelli Packrafts - President
Kokopelli needed an expert to protect our brand in the U.S. and in the 20 countries where our outdoor products are sold. Drew executed an IP strategy that allowed Kokopelli to secure its international trademark portfolio. I highly recommend Drew and his team for domestic and international trademark representation.
Drew was instrumental in helping us make informed decisions early on about our brand strategy and protection. That foundation has been critical to our company as we have scaled and our brand has become more recognizable to customers and capital investors in our market.
Oregrown - President & Co-Founder
Oregrown was with a large legal firm that left our IP assets unprotected from a federal and global trademark perspective. After a brief consultation, Drew outlined a clear plan of action to protect us and executed swiftly. Oregrown now has the necessary protection to maximize our brand’s value because of Drew’s legal acumen.
Drew has been an integral asset in building our global footwear company. Since our launch, he has implemented a highly successful strategy to build our global trademark portfolio and relentlessly enforced our brand against bad faith trademark filings.
Drew has been a great partner to our business. He is a consummate professional and strategically resolves trademark issues while never losing sight of business and cost considerations, which is greatly appreciated.
Avelo Airlines - VP & General Counsel
Telic International - CEO
Flux Work - CEO
Drew Smith specializes in all aspects of brand protection and trademark enforcement and regularly advises brand owners on international trademark protection, including trademark strategies, anti-counterfeit initiatives, and global brand expansion objectives.
We believe that everyone, whether in work or life, can take action and make a meaningful impact for the common good.
At Resonate IP, we are outdoor enthusiasts at the core and remain committed to providing representation and support to small businesses and non-profits that promote environmental stewardship for future generations.
Resonate IP is proud to support 1% for the Planet, Protect Our Winters (POW), and the Deschutes River Conservancy
MAKE AN IMPACT.